JJ Hardy

Amana, IA

$2,500 – $5,000 per event

Travels up to 200 miles

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Ownership Mastery — Stop Making Excuses and Start Leading Your Life: JJ Hardy Speaking

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Overview

Founder & Coach, Victory Leadership Coaching | Leadership speaker for first-time managers and the organizations that promote them


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Booking information

Price range: $2,500 – $5,000 per event

Languages: English

Gig length: 45 - 480 minutes

Insurance: $1,000,000 - Combined policy: general liability, professional liability, and errors and omissions

What to expect

Expect practical, direct leadership speaking for first-time managers and the organizations that promote them. Keynotes run 45–60 minutes; workshops are available as half-day and full-day training.

Signature sessions:
1. Take Ownership of the Conversation: How Intentional Leadership Conversations Improved First-Year Manager Retention by 40+ Percentage Points — An improvement story told by the practitioner who lived it. Participants map one real conversation their new managers are not having today and leave with one conversation they can start the following week. Built on the VOICES framework: Vision, Ownership, Integrity, Communication, Empathy, Servant Leadership.
2. Ownership and Self Mastery — For entrepreneurs and owners: ownership starts with the leader's own habits, decisions, and accountability before it can be expected from a team.
3. My First Time Leaders (workshop/training format) — For strong individual contributors newly promoted into management: the support, education, and mentorship most never get — structured leadership conversations, knowing your people, and knowing what is actually happening on the floor.

Travel: Based in Iowa. Local (Iowa) engagements: open to unpaid exposure opportunities. Out-of-state engagements: speaking fee required, or at minimum full travel coverage.

About

JJ Hardy is Founder & Coach at Victory Leadership Coaching. He brings over 25 years of combined military and civilian leadership experience: U.S. Army transportation logistics (retired 2018), then private-sector transportation operations and transportation safety.

As a safety manager — on top of his day job, not as an outside program — he built a nationwide leadership development program for first-time operations managers and lead drivers. The result: first-year new-manager retention improved by 40+ percentage points within a year.

His core teaching: a manager does not have people working for them; a manager is accountable for team outcomes and works for their employees, in a support role. He now coaches first-time leaders and speaks on ownership, leadership conversations, and self-mastery for organizations with operational, top-down/bottom-up structures similar to the military.

Additional booking notes

Handheld or lavalier microphone, clicker, and a screen or projector for slides. JJ presents from slides with minimal on-slide text and works the room directly.

Set list

Take Ownership of the Conversation: How Intentional Leadership Conversations Improved First-Year Manager Retention by 40+ Percentage Points — An improvement story told by the practitioner who lived it. Participants map one real conversation their new managers are not having today and leave with one conversation they can start the following week. Built on the VOICES framework: Vision, Ownership, Integrity, Communication, Empathy, Servant Leadership.

Ownership and Self Mastery — For entrepreneurs and owners: ownership starts with the leader's own habits, decisions, and accountability before it can be expected from a team.

My First Time Leaders (workshop/training format) — For strong individual contributors newly promoted into management: the support, education, and mentorship most never get — structured leadership conversations, knowing your people, and knowing what is actually happening on the floor.

Influences and inspiration

U.S. Army leadership doctrine and 25+ years of leading soldiers and civilian transportation teams.

Setup requirements

Handheld or lavalier microphone

Clicker

Screen or projector for slides

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