Here at GigSalad, we’re constantly working to improve our service for our users. That includes everything from bug fixes and small improvements to A/B tests and large product launches. We want to keep you informed about what we’re doing, so we’re introducing a new Product Updates blog series.
In this product update:
- Improved event planner engagement
- New and improved saved messages
- New saved quotes feature
- Making bookings count
- Calendar improvements
- Gathering member feedback
Improved event planner engagement
We know that a lack of response from clients is a big pain point for our members, so this year we’ve been focusing a lot on improving event planner engagement. We’ve tried and tested a variety of things.
✔ Event status updates. Earlier this year, we began sending two follow-up emails to event planners to find out the status of their event. This helps us better inform our members of where their clients might be in the booking process.
✔ Better onboarding. Rather than taking event planners to their Dashboard after they submit a quote request, we are now redirecting them to their Manage Event page. This page shows them a list of vendors that got their request so they can review their options. We also improved the success message to better inform them of the next steps. When we tested this, it led to a significant increase in profile views and a small increase in bookings.
✔ Improved thread design. We changed how quotes appear to event planners to draw more attention to them in the message thread. We designed a new colorful background, added emojis, and improved the overall layout of information.
What didn’t work…
✘ Quick replies. We tested a couple of variations of a “quick reply” feature that gave event planners the option to select from a provided list of common responses when replying to messages and quotes. Unfortunately, neither variation we tried resulted in a statistically significant impact on response rate or bookings, so we removed the feature.
✘ Media modals in threads. We were featuring each profile’s media in a modal that popped up when an event planner went to a message thread. Unfortunately, showing the modal was more intrusive than helpful. However, we’re still testing other ways of getting your media in front of event planners.
New and improved saved messages
We had a very basic saved messages feature previously, but we added several new features to make them more useful. You can now add attachments, use shortcodes for personalization, and save your reply when responding to a client. Learn more about saved messages.
New saved quotes feature
Previously you could only have one set of defaults for your quotes, but now you can create multiple saved quotes to choose from when replying to leads. You can save prices, terms, and settings, add attachments, and use shortcodes for personalization. Also, when you are building a quote for a client, you can choose to save it as a template for future use. Learn more about saved quotes.
Making bookings count
Booking gigs on GigSalad has many benefits, but one of the biggest is that it can actually help you get more leads. This year we began putting more weight on verified bookings in both the search results and in choosing who we send leads to.
There are a couple of ways you can get more verified bookings. You can send quotes and collect client payments through our booking platform. Or, you can book offsite and then mark those gigs as booked.
Making our calendar feature more robust has been on our radar for quite some time, but 2019 is the year we have finally been able to tackle it! So far, we’ve improved the overall design of the calendar and made it possible to add unavailability. Coming soon, we’ll be adding the ability to block leads for booked dates and to sync from external calendars.
Gathering member feedback
Understanding our members’ needs, wants, and concerns has been a big focus for us so far this year. We’ve been conducting one-on-one feedback meetings with members about specific features and product ideas plus we recently started showing short surveys in the member control panel. We are using this data to make better and more informed decisions about the direction of our product. So keep an eye out and answer surveys if you see them pop up!
We can’t wait to share more announcements with you in the future. If you have any questions or feedback, feel free to leave a comment below or contact us. We’d love to hear from you!