{"id":19442,"date":"2018-07-26T11:59:51","date_gmt":"2018-07-26T16:59:51","guid":{"rendered":"https:\/\/www.gigsalad.com\/blog\/?p=19442"},"modified":"2018-08-07T10:21:19","modified_gmt":"2018-08-07T15:21:19","slug":"basics-buying-selling-merch","status":"publish","type":"post","link":"https:\/\/www.gigsalad.com\/blog\/basics-buying-selling-merch\/","title":{"rendered":"The Basics to Buying and Selling Merch"},"content":{"rendered":"

Last updated on August 7, 2018<\/p>

As a performer, you’re always seeking out new ways to gain more potential clients. Buying and selling merch is a great way to advertise while providing you additional income. If you’ve never considered creating your own merchandise or always thought it would be too complicated, it’s time to reconsider! Here are the basics to buying and selling merch.<\/p>\n

 <\/p>\n

Design it.<\/h2>\n

Before you start buying and selling your\u00a0own merchandise, first consider your brand and design. If you create a brand<\/a> and design that people will love, you’ll naturally attract more buyers. A well-designed product receives more attention and will guarantee more buyers.<\/p>\n

Consider a company that you love. Think about what the company\u00a0communicates<\/em>\u00a0with their logos, colors, and design choices. How can you do the same thing with your own design? If it is within your budget, find a professional designer for your merch and branding. The product will be reusable for advertising, you’ll have something you’re proud of, and it will result in more purchases and hopefully, fans and clients.<\/p>\n

 <\/p>\n

Buy it.<\/h2>\n

There are a number of options available when it comes to buying your merch. Shirts, buttons, stickers, mugs, and more are available to display your brand. Feel free to get creative! After you decide what type of merch you want to sell, find a supplier.<\/p>\n

For music distribution\u00a0and CDs, our friends at CD Baby<\/a> are the best in the business! With CD Baby, you can not only set up digital merch and get your music on streaming services but also order physical CDs that look great. Want that classic analog sound? Get your music on Vinyl with\u00a0Disc Makers<\/a>.<\/p>\n

For clothing, the options are nearly endless. The supplier you choose should depend on the type of clothing you wish to purchase. However, the main thing to keep in mind is quality. Create a comfortable shirt and people will want to wear it. This seems simple, but it can easily be overlooked when you want to save a few dollars. For shirts, we recommend 5 Cents T-Shirt Design<\/a>\u00a0but you can also find a large number of attire possibilities on Merchly.<\/a> Keep in mind that you often receive deals for ordering in bulk, so be prepared to make a large order to increase your return.<\/p>\n

Miscellaneous merch like stickers,\u00a0coffee mugs, and buttons can be a unique way to attract those fans who would not otherwise purchase your merch. Smaller, cheaper items are good to have in stock for giving out at events. A creative sticker or button will attract attention and can help you be memorable after the gig is over.<\/p>\n

 <\/p>\n

Sell it.<\/h2>\n

After you decide on your various merch it’s time to get it to your fans. Sell your merch in as many places as possible \u2014 online, through social media, and at appropriate live events. Do what you can to get your\u00a0branded merch in front of as many people as possible. Here are a few ways to get your\u00a0merch into people’s hands.<\/p>\n

Create an online store<\/strong>. The first place you should be selling your merch is online. This is by far the easiest way to sell your merch and the most effective. By creating a website with Bandzoogle<\/a>, you will have an easy-to-manage\u00a0built-in online store<\/a>\u00a0where you can sell digital and physical merch.<\/p>\n

Bring your merch with you to your\u00a0gigs<\/strong>. When appropriate, set up a small table at the event to display your products. Most of the time, it will only be appropriate to sell your merch at public events. However, the occasional\u00a0private event, like a House Concert<\/a>, may also be acceptable.\u00a0Of course, consider the mood and environment prior to selling anything and always<\/em> get approval from your client beforehand.<\/p>\n

Push your merch on social media<\/strong>. Plan a giveaway or competition that can get people interested. Everyone loves\u00a0getting free items and when they do, those items become a conversation piece and more advertising for you. Additionally, hosting a giveaway is a great way to interact with your fans and\u00a0increase your web presence<\/a>\u00a0via social media.<\/p>\n

 <\/p>\n

Be discovered by more event planners in your area. Join GigSalad today.<\/h3>\n

<\/i>Sign me up!<\/span><\/a><\/h3>\n","protected":false},"excerpt":{"rendered":"

Last updated on August 7, 2018As a performer, you’re always seeking out new ways to gain more potential clients. Buying and selling merch is a great way to advertise while providing you additional income. If you’ve never considered creating your own merchandise or always thought it would be too complicated, it’s time to reconsider! Here […]<\/p>\n","protected":false},"author":5305,"featured_media":20456,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[9],"tags":[14,84,1536],"class_list":["post-19442","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gig-business","tag-business","tag-musicians","tag-website"],"acf":[],"yoast_head":"\nThe Basics to Buying and Selling Merch - The GigSalad Community<\/title>\n<meta name=\"description\" content=\"With countless online options, it's easier than ever to create your own products. 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